Commercial radio



Commercial radio.

1. List 3 purposes of commercial radio:

  • Advertising
  • profit 
  • Promotion of the artist 
2. List two regulators and what powers the have:


  • Ofcom
  • ASA
    These regulators are able to edit, review, restrict, ban, watershed all content that is published.

3. Name 3 codes in accordance to regulators:

  • Use of children
  • politics
  • fairplay 
  • ethics 
4. List 2 styles of radio commercials:

  • humour
  • shock

5. List 2 persuasive devices in radio:

characters/narrators 
sound/instrumentals 


advertising

to informal persuade sell


hierarchy of needs

1.psychological
2.saftey
3.love
4.esteem
5.self


Sound bed is a term used to describe the sound (music, room tone, sound effects) that subtly plays during each scene to help create an atmosphere for that location.

filmsound.org
radiocenter.org/adfinder 









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