Media

Radio Advertising Analysis                         Sean Moynehan In this report, I am going to be talking about advertising styles including shock and humour. factual information about the adverts, The message that the advert sends across, The structure and purpose of the advert, The use of sound bed and voiceover within the advertisement. I will also be talking about persuasive techniques and the regulation that is on the advert from sources like Ofcom and the ASA. http://mp3.radio-ads.co.uk/AdFinder/Ford%20Fiesta.mp3 Ford Fiesta Zetec blue advert is a humour/factual advert. The advert fits for a car style advert. Features two celebrity guest Robert Webb and David Mitchell The advert is successful because it's funny. As David is describing the new features of the ford fiesta Robert is making up things about his new car that is obviously not real. The target audience is for people who drive so it makes sense that the advert is on the radio in the car. The message o

The script for assignment on music videos and genres: Music videos: Mr Traumatik - Psychedelic ascension (animation) AJ Tracey - Doing It (popular music genres) coldplay - a sky full of stars (live music performance) codes and conventions of aj Tracey doing it fast cars, girls, nice clothes, dance routines, lip sinking codes and conventions of psychedelic ascension morphing shapes, bright colours,] codes and conventions of a sky full of stars the crowd, cheering Actual Script: Hello, my name is Sean Moynehan and today I am going to be talking about three different music videos and the styles, codes and conventions. The first video I will be talking about is Mr traumatik - Psychedelic ascension this is an animated music video and follows many codes and conventions of animation. The music video to a drum and bass within the video we can see how animation has been used to emphasise the music and the lyrics, we can see the use of many different colours and how they have

26.1 The Theory of Films (Unit 26: Film Studies) In this report, I am going to be analysing two different films and also talking about the two different directors that made these films and the film theories they use within their films. The directors I am going to be talking about are: Tim Burton Ridley Scott  Two films I am going to be analysing are: Charlie and the Chocolate Factory (2005) Thelma and Louise (1991) In Charlie and the Chocolate Factory, Tim Burton uses auteur theory as he does in many of his other films. This means that Tim likes to use the same actors in many different films because a friendly relationship has been established between actor and director. In Thelma and Louise, Ridley Scott uses the theory of feminism within the film, feminist theory is the theory that everybody no matter sex should be equal in all categories such as in the workplace and the feminist theory also strives to achieve social equality for women and men.

Commercial radio. 1. List 3 purposes of commercial radio: Advertising profit  Promotion of the artist  2. List two regulators and what powers the have: Ofcom ASA     These regulators are able to edit, review, restrict, ban, watershed all content that is published. 3. Name 3 codes in accordance to regulators: Use of children politics fairplay  ethics  4. List 2 styles of radio commercials: humour shock 5. List 2 persuasive devices in radio: characters/narrators  sound/instrumentals  advertising to informal persuade sell hierarchy of needs 1.psychological 2.saftey 3.love 4.esteem 5.self Sound bed  is a term used to describe the sound (music, room tone, sound effects) that subtly plays during each scene to help create an atmosphere for that location. filmsound.org radiocenter.org/adfinder 

Homework - What we know so far. First of all, we covered media forms also known as sectors texts and industries. There are many different media forms these consist of the following social media, radio, advertisement, television, films, music and many other forms on the internet. Secondly, we went over the stages of production whilst creating a piece of media these consist of; pre-production, production and post-production, post-production is also known as editing. Next, we covered genre, genre relates to everything to do with media in general if it is a media form it has a genre. There are many different genres and there are also many sub-genres and hybrid genres. A sub-genre is a subdivision of a genre so, for example, fiction and non-fiction are two different genres whereas suspense fiction is a sub-genre. A hybrid genre is a cross or a mix of two genres. Iconography also helps the audience sometimes define the genre of the film because some objects may be linked to certain genr